May 2019 PR Calendar Cheat Sheet – Mother’s Day, Start of Ramadan and Computex
To optimize businesses’ earned media coverage from press releases, it is essential to plan ahead to launch the right campaigns at the right time when the media is looking out for certain types of...
View ArticleA Vibrant Vietnam: Takeaways from the Vietnam Economic Conference
Conference Highlights A vibrant Vietnam is rapidly integrating into the global economy. As introduced by Professor Dao Nguyen Cat, Editor-in-chief of the Vietnam Economic Times, “Vietnam’s economy grew...
View ArticleJune 2019 PR Calendar Cheat Sheet – Father’s Day, World Environment Day,...
June is an important milestone in a year where many of us will take stock of our year so far. It is also a good time for PR professionals to review their communications campaigns and make the...
View ArticleHow to Create Compelling Videos to Enhance Business Growth
From left to right: Jonathan Vit (Head of Video from VICE Asia), Byron Perry, moderator (Founder and CEO of Coconuts Media), Tessa Wong (Video Journalist from BBC News Online), Chung Lyn-Yi...
View Article20 Most Overused Press Release Words in 2021: A PR Perspective
What are some words that make journalists roll their eyes when they read press releases? According to Cision’s 2021 State of the Media report, words such as ‘best of breed’, ‘world-class’ and...
View Article
